Dogs use a range of sounds to communicate with us and each other. Just as important is the body language they use to tell us how they feel or what they need. How well do you know your pooch’s unspoken cues? Read on to find out.
Dogs often stare at their owners because they love them. They want to make sure you’re okay or find clues for what you’ll do next — like making sure you’re not going for a car ride without them.
We love it when dogs do this, too, which has led to this trait being even more prominent.
Opens a new windowDr. James Serpell, BSc, PhD, Professor of Humane Ethics & Animal Welfare at University of Pennsylvania School of Veterinary Medicine, explains: “We've selected dogs for this behavior. Humans love that dogs look up at them in admiration, intense loyalty. One frequent observation researchers have made is that people who handle wild dogs ... they don't look their handlers in the eye like domesticated dogs do.”
Dogs have great hearing. High-frequency sounds that humans can’t hear are especially interesting to them. Head-tilting helps them track down the source. Owners find these head tilts super cute and often reward this behavior, which, of course, makes them do it more.
Dogs yawn when they’re tired, but it’s also a possible sign they’re stressed, impatient or frustrated — like when they’re in the vet’s office, or when you won’t throw that ball you’re holding already!
In a recent IAMS poll,* 90% of dog owners said their pet sits or lays on their feet and 100% of dogs said they love their owners. Dogs are very social creatures and this is a way for them to connect and be close to you. Plus, it keeps your feet warm.
Often called “raised hackles,” dogs do this when they’re nervous, threatened or showing aggression. It’s an adaptation from their wild days of attempting to make themselves look bigger.
Opens a new window Dr. Tammie King, Applied Behavior Technical Leader at Waltham Petcare Science Institute, offered this insight to keep in mind: “What’s important when talking about a dog’s body language is to not take one thing in isolation. You’re at risk of misinterpreting what the dog is trying to say to you. Context is everything.”
So be sure to pay attention to what your dog isn’t saying to keep them healthy and happy. Serving them
Opens a new windowIAMS dog food every day will certainly help.
*Surveyed U.S. dog owners, age 18+
Sample Size: n=201
Fielded May 8 to May 10, 2020



The Association of American Feed Control Officials (AAFCO) was formed in 1909 to establish a framework for uniform regulation of the feed industry. Although not a government agency, AAFCO operates within the guidelines of federal and state legislation including laws administered by the Food and Drug Administration (FDA) and the U.S. Department of Agriculture (USDA).
AAFCO establishes standards or models for regulations aimed at ensuring that manufacturers provide clear, accurate, and consistent information about animal feed, including pet food.
Every year AAFCO issues an official publication called the AAFCO Manual. This manual, in addition to listing ingredient definitions and feed terms, addresses labeling issues such as label format, ingredient lists, nutrition claims, and guaranteed analysis.
These model regulations are different than laws. However a large number of state governments have adopted AAFCO pet food model regulations into state law.
The “AAFCO statement of nutritional adequacy or purpose,” also called a “nutrition claim” or “complete and balanced statement,” identifies which life stage and/or lifestyle the product has been approved for. Under AAFCO regulations, this statement must be substantiated by the manufacturer.
AAFCO recognizes three methods for substantiating the claim:
AAFCO has outlined very specific protocols, or guidelines, for conducting feeding tests. The protocols specify test criteria including such things as:
Each life stage has its own protocol. Life stages are the same for both dogs and cats and are defined as:
A pet food with an 'All Life Stages' claim can be used from weaning through adulthood. This claim is considered an unqualified (absolute) representation of nutritional adequacy. If substantiated through feeding trials, the protocol for gestation/lactation and growth must be performed sequentially, using the same group of animals.
AAFCO regulations state that specific wording must be used when a diet is intended for special nutritional or dietary needs that require the involvement of a veterinarian for diagnosis, management, and follow-up.
Understanding the AAFCO statements for nutritional adequacy can help customers choose a high-quality diet that provides complete and balanced nutrition for the appropriate life stage of their dog or cat.