Providing your dog with a balanced diet of nutritious dog food will ensure they get adequate amounts of protein, fat and fiber. All three are essential to your dog’s health and happiness — and all three can be found in every IAMS™ product we produce. Learn more about how these three vital elements can support your dog’s whole-body health.

Protein Protein helps keep your dog’s muscles strong.
Protein helps keep your dog’s muscles strong. It also provides the amino acids necessary to build and repair proteins in their body. Many of these amino acids must be acquired through a dog’s diet.
Recipes contain animal-based proteins that provide the essential amino acids dogs need. Plus, we conduct special refining and quality assurance tests to ensure we only use high-quality, highly digestible protein sources for increased digestibility.

Fat gives your dog energy and helps nourish their skin and coat.
Fat provides energy. Your dog needs two types of fatty acids: omega-6 andomega-3 fatty acids. Omega-6 fatty acids are found in chicken fat and corn.Omega-3 fatty acids are found in ingredients such as canola, fish meal or oil, andflax. Both types help nourish and support your dog’s skin and coat.
Fiber and prebiotics help support your dog’s digestion.
IAMS™ dog food recipes feature a tailored blend of natural fiber from ingredients like beet pulp, as well as prebiotics to help support your dog’s digestion. Research has shown that moderately fermentable fiber, such as beet pulp, enhances intestinal health.
Feeding your dog a balanced diet that contains the right amounts of protein, fats and fiber is one of the most important ways you can care for and nourish them. To see the di!erence a healthy diet can make in your dog, feed them an IAMS recipe that’s tailored to their unique dietary needs, such as their size, age and breed. Are you ready to See the Wow?
Dogs are creatures of habit and can resist change when trying to switch their diets. It's important to completely stop feeding from the table. This is best accomplished by removing the pet from the kitchen during mealtimes. Be persistent when offering dry food. The pet may refuse to eat for several meals before deciding to give the food a try. Heating food in the microwave increases the aroma of the food and will often entice a pet to eat. Another alternative is to try mixing some wet food with the dry food, or topping it with a sauce or gravy specifically formulated for pets. Be assured that the pet eats to meet an energy need and will eventually begin to eat unless there is an underlying medical issue.
Keep in mind that the pet's stool should be small and firm. Most cases of constipation are temporary and due to dietary interruptions. Loose stools also are often temporary and can be due to dietary interruptions, as well as many other things, including an abrupt change in diet, overeating, parasites, medication, eating table scraps, viral or bacterial infections, and stress. If constipation or diarrhea persists, however, it is important to consult a veterinarian.
No. Dead grass is caused by a heavy concentration of urine—usually when a dog urinates in the same spot over and over. Try to train the dog to go to a designated, inconspicuous area of the yard. If this is impossible, try to hose the area as quickly as possible to dilute the urine. Sometimes the discoloration is due to acidic ground pH, which can usually be remedied with a lime treatment.