Many factors influence the overall health of your dog’s skin and coat: His diet and grooming schedule, the presence of parasites and seasonal changes can all play a role. Whether your dog is prone to skin issues or you want to ensure your pup’s health for years to come, you’ll need to keep a few key things in mind.
Regular veterinary checkups will ensure that your dog is disease- and parasite-free. Flea-bite allergy and external parasites, such as mange, are primary causes of hair loss and skin problems.
In addition to scheduling checkups, check your dog’s hair and skin at least once a week for signs of fleas (flea dirt or bites), mange or other skin conditions, and hair loss.
If your dog’s skin seems thick or scaly or lacks elasticity, or if you notice hair loss, these signs might indicate a nutritional deficiency. Check with your veterinarian, and try feeding him a premium food. It will usually take between six and eight weeks after a diet change to see results. If your pet continues to scratch and chew his skin, consult a veterinarian.
When looking for a dog food that will promote good skin and coat health, keep the following in mind:
What's the best thing you can do for your dog’s skin and coat health? Feed a high-quality food packed with protein, such as IAMS™ ProActive Health™ Adult MiniChunks. Dogs are best fed as carnivores: They need protein and thrive on diets rich in animal-based protein sources. Additionally, their hair is actually 95% protein! Although coat growth varies by breed, the combined growth of all the hair can add up to 100 feet per day in some dogs. This means that nearly 30% of the animal’s daily protein requirement is used just for coat growth during some seasons.
Premium pet foods are carefully formulated to be complete and balanced, which means the food includes all of the nutrients your pet needs. Ingredients in premium foods are highly digestible so your dog's body uses the nutrients efficiently. Less costly foods might contain lower-quality proteins. Though a bag of premium food may cost a bit more than other brands, you might be able to feed less, which minimizes the cost difference.
It’s easy to spot a healthy-looking dog: He has a gleam in his eye, a bounce in his step and a glossy, healthy coat. That glow is a reflection of your dog’s overall health and a good gauge of what’s going on inside and outside.
Regular grooming helps take care of the “outside” by removing loose hair, dirt and mats, and distributing skin oils. Grooming lets you check your pet closely, catching any skin problems early. Plus, your dog will love the attention!
As dogs age, their skin might become more sensitive. Select a mild dog shampoo for your older dog. Shampoos made from coconut or palm oils are the mildest. Unusual or “doggy” odors can signal disease, so if odors persist, contact your veterinarian. Do not use human shampoos because they are often too harsh for a dog’s skin.
When bathing your dog, be sure to rinse him thoroughly. Residue left on the skin can be irritating. You might want to follow the shampoo with a hair conditioner to control static electricity and add extra body or sheen.
During the summer, pay close attention to your dog’s skin and coat. Many dogs shed a winter coat and others face flea problems, so it’s a good time to evaluate your dog’s skin and coat condition to nip any problems in the bud.
Attention to your dog's coat and skin from the inside out will produce a healthy, lively dog that is a joy to look at — and a pleasure to live with — every day!


IAMS research has shown that some dog-food products are best formulated using a combination of carbohydrate sources. All IAMS dog foods are formulated precisely to meet the nutritional needs of your dog in his life stage. Such a combination offers optimal digestibility and helps maintain energy levels.
Our dog foods contain a variety of carbohydrate ingredients:
Barley: IAMS uses ground whole-grain barley that's cooked at high temperatures and finely ground in our dry dog-food formulas as part of our patented carbohydrate blend.
Corn: IAMS uses high-quality corn kernels that have been finely ground to break up the outside covering of each kernel, and then cooked at high temperatures to increase digestibility.
Grain sorghum: Also called milo, it is cracked, finely ground, and cooked before it is added to our dry dog foods. It is another carbohydrate source in our patented carbohydrate blend.
Rice flour: Our foods contain small kernels of white rice that have been separated from the larger kernels of milled rice, ground, and cooked at high temperatures to optimize digestibility.
Wheat: This is another high-quality carbohydrate source. In our biscuits, the wheat is an excellent, palatable carbohydrate source and adds a firm texture to the biscuit during the baking process.
Highly digestible diets are an important factor in the well-being of your dog. They deliver more essential nutrients more efficiently, so there is less waste.
Innovative and patented research by IAMS scientists has found that when the complex-carbohydrate sources grain sorghum and barley are used in a dog's diet, their breakdown is enhanced at another level.
These carbohydrate sources are all highly digestible, meaning your dog's body will still metabolize a high percentage of each for energy. What's unique about these grains is that they break down slowly and evenly, providing a stable source of energy.
The slow, even breakdown of grain sorghum, corn, and barley results in moderate, stable blood glucose levels after a meal. By minimizing swings in blood glucose, diets containing such a blend supply sustained energy. IAMS holds a patent on using grain sorghum and barley in a blend for dogs.